The value proposition for using Decision Driven® Strategy has 2 primary components:
- Acceleration premium: Reduce the time to market/capability so that the solution can begin to generate value much sooner. Compress the “fuzzy front end” by exposing well-framed decisions based on proven patterns and then attacking them with massively parallel thinking.
- Innovation premium: Create superior solutions that deliver superior results by providing a framework for innovation (every decision becomes an innovation node).
The slide below summarizes these benefits by comparing the “before” and “after” cases (typical strategy or development project and one powered by Decision Driven® methods).
Based on my experience across many industries, I typically state the expected benefits as:
2X in 0.5t with 0.5R
Which means twice the business results (innovation premium) delivered in half the time (acceleration premium) with half the resources (side-effects of going faster and thinking more efficiently).
I know this sound too good to be true, but if you think for a few minutes about the wasted time/effort/rework caused by fuzzy and serialized thinking during the front-end of any project, it’s really not a stretch. I believe a 10X speed improvement is possible during the feasibility and design phases, assuming skilled decision management practicioners and ready-to-use decision patterns to guide them. I’d be happy to prove it to you on your next project.
Filed under: Decision Concepts, Decision Driven Strategy | Tagged: acceleration premium, accelerator, decision, decision management, design, feasibility, fuzzy front end, innovation framework, innovation premium, value proposition
