Strategy decision pattern – an overview

Our Decision Driven® Solutions Framework (DDSF) web service is comprised of a unique suite of integrated web applications that can simplify and align your Systems Engineering, Product Development and Strategic Planning processes.

The framework supports a rich set of decision patterns for Enterprise Strategy, Service Design, System Design and Process/Capability Design that have been tried and tested over time.

The Enterprise Strategy Decision Pattern represents the Decision Breakdown Structure for your organization.  Our goal is to provide you a pattern that includes at least 90% of decisions that you will face and 90% of the criteria (factors to consider) when making those decisions.  Because we’ve erred on the side of completeness, let’s do a quick walkthrough of the top-level of the decision model so you can get your bearings.

The model starts with a single parent decision, “Our Vision” that captures the fundamental purpose of your organization.

Strategy Pattern Graphic

There are 6 child decision branches beneath “Our Vision”

  • Brand Identity: Who are we and what do we believe and value?
  • Core Competency Strategy: What are/should be our capabilities?  How will we grow them?
  • Value Chain Strategy: What role will we play in serving others?  What’s our business model?
  • Target Markets: Who will we serve?  What solutions will we deliver?  NOTE: This is the deepest part of the model which contains portfolio and engineering/design decisions for products and services (not shown above).
  • Facilities: Where will we operate?  What infrastructure will support us?
  • Equity Model: How will we fund, govern, and organize ourselves to accomplish our vision?

Each branch may contain multiple layers of decision children, grandchildren, etc..  The figure above shows just the top 3 levels of the model.

There are approximately 200 decisions in the strategy pattern.  It is complete enough to manage the decisions that will create the future for any business startup or moderately-sized existing business or non-profit organization.  It is flexible enough to enable you to drill down and focus your thinking on your highest priority choices.  Larger organizations may use a group subscription so that different business units, process owners, departments or market/product/project teams can maintain their own decision models (based on a common pattern).

From my experience, decision patterns are “better caught than taught“.  So I encourage you to dive in and start using them today by starting a trial of the Decision Driven® Solutions Framework (DDSF). Please contact the Decision Driven® Solutions team at or

About decisiondriven

Innovator in Decision Management, Systems Thinking and System Engineering methods and tools
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