Tag Archives: business case

Decision framework for competitive analysis

For every promising business opportunity or market segment that you may choose to pursue, there is a decision pattern that can be used to guide a quick, but effective competitive analysis. I recommend that before you commit to a new … Continue reading

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Visible assumptions

When folks don’t know what to call something or where it fits in the scheme of things, they tend to throw it into a big bucket or list of assumptions.  This happens most frequently when they are attempting to understand … Continue reading

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Reverse engineering a decision and roadmap baseline

Nearly all of my consulting engagements start with the same task – reverse engineering a strategic baseline for the client’s business or project from whatever source documents they can provide.  The initial output of this effort is an explicitly defined … Continue reading

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Strategic Due Diligence – Decisions are the ultimate leading indicators

In its most common usage, a leading indicator is defined as a metric that changes before the economy has changed, i.e. one that gives an advance notice of a change that is about to occur. Your decisions create your future.  This is … Continue reading

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Decision: Market Positioning

The deepest branch within the Decision Driven® Strategy decision pattern begins with the Target Markets decision.  This is the natural fan-out point in your company’s decision model; for each market that you choose to pursue you will want to think through … Continue reading

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Decision Driven® Business Plans

The most common help given to entrepreneurs appears to be assistance (outlines, software tools, guidance, peer reviews) in writing a business plan.  This reminds me of the Defense industry which used to pay their contractors primarily for the delivery of … Continue reading

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